
Who is Who
Barbara Louise Brennan is the Founder of Mental Health Matters Ireland, an award-winning workplace mental health consultant, keynote speaker, and LinkedIn Learning Instructor. Recognized for her leadership in stigma reduction, Barbara empowers organizations to create psychologically safe workplaces through strategy, empathy, and authentic lived experience-driven transformation.
Turning Survival into Purpose
Seventeen years ago, Barbara Louise Brennan faced what she now calls “Wolf Day” a moment that nearly ended her life and forever changed its meaning. Found after an extensive national search and kept alive on a life-support machine, Barbara emerged from that darkness with a renewed purpose: to ensure that no one facing mental illness would ever feel alone or beyond help. Today, that pivotal experience fuels everything she does as a founder, consultant, and advocate, driving systemic change across workplaces and communities in Ireland and beyond.
Her words, shared in one of her recent reflections, capture the essence of her journey: “I have dedicated the last decade and a half to creating safer spaces for conversations about mental illness, helping people understand that people can and do get better, and there is help out there.” That conviction became the foundation of Mental Health Matters Ireland, an organization she founded to bridge the gap between empathy and strategy in corporate well-being.
Foundation: From Lived Experience to Leadership
Barbara’s story begins not in boardrooms or conferences, but in lived experience. Her personal encounters with mental health challenges ignited a lifelong mission to dismantle stigma. What started as self-recovery evolved into advocacy, research, and education.
Early in her journey, she aligned with See Change, Ireland’s national stigma-reduction program, where she served as Programmes Leader for five years. During that time, she shaped the country’s Green Ribbon Campaign, amplifying the voices of those with lived experience. As colleague Shaunna Byrne recalls, “Barbara has the ability to make a crowd grow silent in awe. Her openness about her own mental health background, combined with her leadership in running a national programme, is something to be admired.”
This combination of courage and compassion became her signature. While many leaders speak of change, Barbara embodies it using her story to humanize data, policy, and organizational frameworks.
Ascent: Building Mental Health Matters Ireland
In 2023, Barbara established Mental Health Matters Ireland, a consultancy dedicated to helping organizations move beyond surface-level well-being initiatives. As an award-winning workplace mental health consultant, she develops frameworks that are practical, evidence-based, and rooted in lived experience. Her work has been recognized with Ibec’s Outstanding Contribution to Workplace Wellbeing 2024 Award, honoring her leadership in stigma reduction, policy innovation, and organizational culture transformation.
Barbara’s programs are trusted by leading employers and national bodies such as An Post, PepsiCo, the HSE, IDA Ireland, Mental Health Reform, and MHFA Ireland. She works closely with HR and DEI teams to build psychologically safe workplaces where inclusion and intersectionality are more than ideals they’re embedded practices.
As Kara McGann, Head of Skills and Social Policy at Ibec, notes, “Barbara is a passionate change-maker and an inspiring thought leader. Her authenticity and empathetic manner mean she connects with people at all levels. She leads by example and challenges the status quo to advance thinking and action.”
Impact: From Local Voices to National Change
Barbara’s work bridges the deeply personal and the strategically institutional. Through training, policy design, and leadership development, she helps organizations reimagine mental health as a core business priority. Her LinkedIn Learning course, “Dismantling Stigma – A HR and People Leader Framework,” equips leaders with an eight-step model to create sustainable change around mental health.
Her approach combines research-driven structure with lived empathy. Whether she’s lecturing at Trinity College Dublin, facilitating with Mental Health First Aid Ireland, or leading national campaigns, Barbara’s message remains consistent: mental health belongs at the heart of every conversation.
Her reputation as a speaker and facilitator is backed by years of impact. Rachel Shelly, Head of Life Sciences & Food at IDA Ireland, shared, “Barbara is a terrific speaker—thought-provoking, insightful, and honest, sharing her lived experience of mental health while delivering practical advice to reduce stigma.”
Another voice, Dee France of Chartered Accountants Ireland, adds, “Barbara’s work has had a transformative impact on individuals and organizations alike. Her workshops have sensitized countless minds to the challenges faced by those dealing with mental health issues and empowered them to seek help.”
Barbara’s influence extends into media and public discourse. Her insights have been featured in The Irish Independent, The Irish Times, and The Journal, as well as on national television and radio programs, including The Late Late Show and Morning Ireland.
Vision for the Future: Transforming Workplaces with Compassion and Strategy
Today, Barbara continues to expand her reach as a LinkedIn Learning Instructor, Mental Health First Aid Ireland Trainer, and international keynote speaker. Her philosophy centers on merging compassion with compliance—helping businesses integrate mental health into ESG goals, risk management, and corporate strategy.
Her guiding principle is simple yet profound: mental health transformation must be both personal and systemic. She helps organizations craft mental health policies aligned with employment law, train mental health champions, and design inclusive campaigns that shift culture from awareness to action.
Brodie Thompson, a fellow advocate and former colleague, describes her best: “Barbara has enabled me to break through my own self-stigma and find the strength in sharing my story. Truly one of a kind an exemplary human and a true leader.”
Editorial Reflection
Barbara Louise Brennan stands at the intersection of lived experience and leadership. Her journey from “Wolf Day” to global recognition is a testament to resilience, purpose, and authenticity. She embodies what it means to transform pain into power, building a movement that helps others do the same.
Her story reminds us that culture change begins with courage. Through Mental Health Matters Ireland, she continues to bridge empathy and evidence, ensuring that every workplace no matter its size or sector can become a space where mental health thrives and stigma fades.
As Barbara often says, “People can and do get better.” Her life and leadership prove that truth every single day.


