David Lavenda

Chief Product Officer and VP Marketing

harmon.ie

from-the-diary-of-david-lavenda
Industry: Marketing
Location: Tel Mond, Central District, Israel
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About

About David Lavenda

What I Do:
I help early stage technology companies 'do it right the first time' - get to market quickly and successfully by pragmatically applying Lean Startup principles - from strategy through full execution. I work with companies to define a minimum value product (MVP), solicit customer feedback, measure the results, and then develop a messaging platform and initial marketing content like presentations, data sheets, and ebooks.

Who I Work With:
I offer comprehensive results-driven solutions for B2B technology companies across a wide variety of markets, including cybersecurity, enterprise software, network design, data communications, IT, fintech, and collaboration/teamwork.

Why Me:
Proven experience - a veteran of 8 startups, which means:
• I learned what works and what doesn't
• I concentrate on results, bringing the 'right' product to market in the most efficient manner possible
• Hands-on approach - I help do the work, not just consult
• American-born, with extensive marketing experience in North America and Europe. I speak the language of your customers
• Rich scientific and technical background, so I understand the subject matter. This allows me to translate complex ideas to winning value propositions

David Lavenda

Chief Product Officer and VP Marketing

harmon.ie

from-the-diary-of-david-lavenda
Industry: Marketing
Location: Tel Mond, Central District, Israel
social-stamp
Recommendations

David Lavenda's Recommendations

Idan Hershkovich Recommended David Lavenda

I had the honor to be working with David together as the Marketing team at harmon.ie. David is one of the most pleasant, hard-working, and knowledgable persons I've ever worked with. His deep understanding of SaaS buying cycles, IT, and knowledge workers, was jaw-dropping every time, and vital to harmon.ie's growth. His take on PR and media-hit is an artcraft that I take with me on all my future positions.

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Beth Katzman Recommended David Lavenda

David is a really sharp marketing professional who really “gets it.” Not only an experienced strategist who can build a really good market story, David is also a hands-on practitioner who gets the job done.

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Yoram Pollack Recommended David Lavenda

Working with David is always a rewarding experience. It's rare to have a client that has such a clear understanding of business storytelling and who is always open minded. David is an expert in simplifying complex technology into easy-to-understand marketing and sales messages, and in so is a great partner for conceiving and executing go-to-market content that cuts through the noise and grabs attention.

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